Marketing to International Buyers The Internet has dramatically changed the way real estate is found and purchased around the world. It is true that real estate is becoming part of the global economy. Berkshire Hathaway HomeServices Georgia Properties is active in local, national, and international associations and networks that specialize in international and multi-cultural real estate:
- Charter Founding Member of the International MLS which exposes our listings to a global audience and allows buyers to search in 90 languages.
- Showcase listings on Realtor.com which also displays on 11 different websites for specific languages.
- We have a unique partnership with Zillow to display our properties on Zillow-Leju to potential buyers in China.
- Invitation-only membership with the Luxury Real Estate Network exposes our properties through 1650 brokerages in over 80 countries.
- We are members of the National Association of Hispanic Real Estate Professionals (NAHREP). Our Vice President, Business Development and Cultural Initiative, Teresa Palacos Smith, is the President of this great organization.
Our organization does extensive advertising that reaches a global audience. For example, our print ads for the Wall Street Journal reach a global audience of over 1.6 million in circulation including Europe, South America and Asia. As our local market becomes more diversified, we will be a leader in exposing our properties globally and serving the unique needs of local multi-cultural clients.
Marketing to Corporate Relocation Buyers Built on a strong heritage with decades of experience our award-winning corporate relation department positions us as a leader in bringing more qualified buyers to the Greater Metro Atlanta area. For over 50 years we have helped thousands of corporate clients relocate to our area. Our company is the “Broker of Choice” for numerous Fortune 500 employers and the most respected third party Relocation company in the industry.
This business is very different from general relocation services for consumers offered by most brokerages. Corporate relocation requires an extensive infrastructure of resources, systems, certifications and training that are specialized for this unique business.
Corporate Relocation provides a significant competitive advantage for our listing and buying clients.
We are members of respected organizations including: Worldwide Employee Relocation Council, Relocation Directors Council, Metro Atlanta Relocation Council, and the National Association of Hispanic Real Estate Professionals (NAHREP).